Why do HEIMA exist
HEIMA Lighting Industry Service Center: Innovative Choice for Overseas Designer Lighting Procurement
——Comparison between Traditional Procurement and Source Platform Procurement Core
As a professional supply chain service center rooted in Zhongshan Ancient Town, known as the "capital of Chinese lighting", Black Horse Lighting Services is deeply rooted in the core of the lighting industry belt, creating a new procurement model of "direct factory connection and full process management" for overseas designers. Compared to the cumbersome and inefficient traditional overseas procurement, we use source center services to achieve a comprehensive upgrade of the procurement process, efficiency, cost, and products, making cross-border lighting procurement more worry free, efficient, and cost-effective.
Why choose our lighting service
01
Comparison of Procurement Processes: From "Layered Turnover" to "One Step Direct Delivery"
Traditional overseas procurement process (7 major steps, cumbersome and prone to errors)
Overseas designers → local distributors → Chinese foreign trade companies → domestic wholesalers → factories → logistics freight forwarders → overseas designers
- The process is lengthy: with each additional layer of intermediary, there is an additional deviation in information transmission, which can lead to issues such as incorrect goods and delayed deliver
- Communication barriers: language, time zone differences, and multiple layers of integration, time-consuming and laborious communication of requirements, and repeated coordination required to modify the plan
- Multiple risk points: Intermediaries increase prices layer by layer, and the definition of after-sales responsibility is vague, resulting in mutual shirking of responsibility when quality problems arise
The source factory procurement process of HEIMA (2 core links, minimalist and efficient)
Overseas Designer → Black Horse Light Clothing Industry Platform → Collaborative Original Factory
- Direct connection to the source: The middle platform serves as the only docking window, eliminating all intermediate links, allowing designers to directly access the factory with zero information loss
- Full process hosting: from sample confirmation, production follow-up, quality control inspection, to international logistics and customs clearance services, all are handled by the central platform in a one-stop manner, with only one designer needed to coordinate, saving time and effort
- Clear responsibility: The middle platform is responsible for the entire process, with fast after-sales response and thorough resolution of after-sales difficulties in cross-border procurement
02
Comparison of Procurement Efficiency: From "Monthly Calculation" to "Weekly Delivery"
Traditional overseas procurement
Requirement response: Coordination with multiple intermediaries is required, and requirement confirmation should take at least 3-5 working days
Sample cycle: The sample needs to go through multiple layers of turnover and be delivered to the designer in at least 2-3 weeks
Production cycle: Intermediary scheduling is chaotic, and it takes 4-6 weeks to produce and transport regular orders
After sales response: Cross border communication+multi-level buck passing, after-sales processing takes 1-2 months
HEIMA is purchased from the source factory
Requirement response: Dedicated customer manager for 24/7 multilingual communication, responding to requirements within 1 working day
Sample cycle: Core product samples are always available in the middle platform, customized samples can be produced within 3 days at the fastest, and international express delivery can be made within 7 days
Production cycle: The middle platform and factory lock in exclusive production capacity, reducing the production cycle of regular orders by 30% and compressing the overall delivery cycle to 2-3 weeks
After sales response: The local after-sales team in the middle platform responds quickly and provides solutions to overseas issues within 48 hours. Regular after-sales service is completed within 7 days
03
Comparison of procurement costs: from "layer by layer markup" to "bottom price direct enjoyment"
Traditional overseas procurement cost composition (high cost, no bargaining space)
- Price composition: factory ex factory price+wholesale profit+foreign trade company commission+distributor profit+logistics freight forwarder premium
- Hidden costs: rework costs caused by information deviation, project liquidated damages for delayed delivery, and return and exchange costs for quality issues
- Cost disadvantage: Designers face terminal distributors without the advantage of large-scale centralized procurement, and if the procurement volume is small, there is no room for negotiation on the price The procurement cost composition of the source middle platform of Black Horse Lamp Clothing (cost reduction of 20% -40%, extremely high cost-effectiveness)
The procurement cost composition of the source middle platform of Black Horse Lamp Clothing (cost reduction of 20% -40%, extremely high cost-effectiveness)
- Price composition: factory ex factory price+mid-range service fee (much lower than the profit of intermediaries)
- Cost advantage 1: Large scale centralized procurement bargaining - the middle platform integrates global designer orders and strives for the best factory price from factories. Even small batch purchases can enjoy large batch prices
- Cost Advantage 2: Integrating Logistics to Reduce Costs - Zhongtai has signed a strategic cooperation agreement with international logistics giants, reducing logistics costs by 25% -30% compared to designers shipping separately
- Zero hidden costs: Full process quality control and inspection to prevent incorrect products, reducing rework rate to below 0.5% without additional losses
Traditional product limitations VS HEIMA's full category coverage
Limitations of Traditional Overseas Procurement Products
Single category: Distributors and foreign trade companies can only provide a few hot selling categories, and customized products are difficult to implement
Style lag: The products selected by intermediaries are mostly inventory or outdated styles, which are difficult to meet the creative needs of designers
Lack of certification: Some intermediaries, in order to reduce costs, provide products that lack international certifications such as CE, UL, RoHS, etc., which prevent them from entering the target market
Product Advantages of the HEIMA'S Source Factory
Full Category Coverage: Integrating over 500 high-quality factories in Guzhen, covering 10 major categories and tens of thousands of products including commercial lighting, home lighting, and customized engineering lighting, to meet the design needs of different scenarios
Customization flexibility: supports deep customization of appearance design, optical parameters, and material processes, from sketches to finished products, with full technical support provided by the middle platform to help designers achieve creative implementation
Complete certification: All cooperative factory products have passed international mainstream certification, and the middle platform can provide corresponding certification documents according to the target market (EU, North America, Middle East, etc.) to ensure worry free customs clearance
Recommended lighting fixtures
The core value of HEIMA Lighting Services
We are not just "suppliers", but also exclusive cross-border procurement managers for overseas designers. Relying on the source advantage of the ancient town lighting industry belt, the procurement chain is reconstructed using the middle platform model to achieve a "simpler process, higher efficiency, lower cost, and more comprehensive product" procurement experience, allowing designers to focus on creative design without being distracted by the tedious affairs of cross-border procurement.
If you need to learn about customized procurement solutions for specific countries/regions, such as CE certification details for the EU market and logistics clearance processes for the North American market, please feel free to contact our account manager at any time.
ABOUT HEIMA
Our HEIMA lighting service team has come to Zhonggu Ancient Town, the capital of Chinese lighting industry. The team has been deeply involved in the lighting industry for 13 years and has served domestic design companies for 10 years. We have cooperated with more than 2000 design companies and provided services to various industries The national design company has over 10000 projects and has signed contracts with more than 100 high-quality manufacturing factories in China. The average cooperation time has exceeded 5 years, and the cumulative SKU of high-quality products in the industry has exceeded 80000. Each product undergoes strict quality control, and before shipment, it will be unpacked and inspected. After preparing an inspection report, it will be repackaged and shipped.
Learn moreSpend less money to buy good lamps made in China
We are a lighting production service company located in the capital of China, selling all the lighting fixtures and lights needed for your home space, including lighting design and planning services. We believe that in the space where you create a beautiful home, using China's best lighting manufacturing and professional lighting design can allow you to spend less money on lighting fixtures, enjoy better products, and experience a better spatial atmosphere
Our Vision
Enable global designers to easily and inexpensively purchase high-quality Chinese made lamps
100+high-end lighting workers in China
80000+decorative light products
10 years of experience in service design agencies
Service Design Institution 2000+
Landing project 10000
NEWS & BLOG
Our Development History
• From 2 to 20 people, from 0 to 2000 customers
• In 2012, the founder entered the industry and spent four years traveling throughout the Chinese market to reward their understanding of the Chinese lighting industry.
• 2016: Started providing integrated lighting solutions for Chinese design companies, with the founder personally providing the services
Visited over 300 clients from research and design institutions, analyzed their pain points, and provided solutions.
• In 2021, we began to engage with overseas designers to implement projects and collaborate with them from the beginning of the design processDesign a soft decoration matching plan for Chinese lighting products, and restore the design effect according to the plan
• By 2025, we aim to establish our own independent overseas lighting sales platform. This is our new journey, allowing more people around the world toDesigners spend less money to manufacture the best lighting fixtures in China.
Frequently Asked Questions
Our decade-long partnerships grant access to exclusive prices and priority production slots. 86% clients save 12-30% total cost vs direct sourcing.
We rigorously vet all manufacturing partners. With 100+ premium Chinese lighting factories in our network, each undergoes 5-stage quality verification before joining. 78% have exported to EU/US for over 5 years.
Access 80,000+ decorative lighting products across 12 styles (from Art Deco to Japandi). Our 10-year trend database helps match your design language precisely.
Yes! 32% of our 10,000+ completed projects were small batches (50-200 units). OEM/ODM services include 3D modeling, material substitution, and logo engraving.
With 2,000+ design studios served, we enforce a 3-Step Design Lock: ① Tech pack review ② Prototype lab test ③ Pre-shipment design audit.


